FREN

Forgot your password ?

New user? Create an account
DemoSubscribe
Trends
All articles
Ecoresponsability
Covid
Market
Tech / Digital
Consumers
Experts

Trends:Market

When the shop reinvents itselfSubscribers only

To encourage consumers to go out of their way to buy cosmetics, it’s no longer enough to display products. The general public wants to have experiences. To help brands rethink their sales areas, Mintel, a forward-looking consultancy, has come up with a number of ideas.

Retail: the major trends in 2025Subscribers only

In the world of commerce (cosmetics and others), competition is fierce. To get customers to push open the door of a shop, it is important to listen to their expectations. That’s why online polling firm Attest has drawn up a list of the major trends that will shake up retailing in 2025.

Trends that will shape retailing in 2025Subscribers only

Commerce, like many other sectors, must adapt to new consumer demands. To help brands rethink the way they sell their products, the VML foresight agency has published its Tomorrow’s Commerce report. This report contains valuable lessons for all manufacturers, including those in the beauty sector.

What will the store of 2025 look like?Subscribers only

Although digital commerce is booming, physical stores remain essential locations for cosmetics brands. However, consumers are demanding unique experiences. In a recent article, trends consultancy Nelly Rodi imagined how physical distribution might reinvent itself in 2025.

Yves Rocher: the most attractive beauty brand according to the FrenchSubscribers only

Every year, Bonial (a company that helps consumers hunt for bargains) works with the Ipsos polling institute to produce a barometer of the commercial attractiveness of major retail chains. Yves Rocher tops the podium in the hygiene/beauty category.
Wednesday, May 19, 2021
DNA & Cosmetics: a consortium for the traceability of natural resourcesSubscribers only
Eight players in the cosmetics industry have come together to form “DNA & Cosmetics”, a consortium whose objective is to guarantee the best possib...
Tuesday, May 11, 2021
China: a cosmetics market driven by hair productsSubscribers only
Whether you have three hairs on the rock or a head of hair like Princess Rapunzel, hair is of utmost importance. As a report from trend agency Mintel ...
Wednesday, April 28, 2021
Organic and natural : a cosmetic named desireSubscribers only
Only a few years ago, it was on the bangs of the market, but since then, it has become an integral part of the consumer’s life. It is natural and orga...
Tuesday, April 27, 2021
Dove is fighting filters on social networksSubscribers only
A fervent activist of the “body positive” movement, the flagship brand of the Unilever group fights against the diktats of beauty and advocates ever m...
Monday, April 19, 2021
BrandZ ranking: Which are the most valuable French brands?Subscribers only
Like every year, Kantar, the forecasting agency, has published its BrandZ ranking of French brands (all sectors included) that have attracted and recr...
Monday, April 12, 2021
The Guinot - Mary Cohr group wants to get the beauty salons re-openingSubscribers only
As part of the fight against the spread of Covid-19, the government has announced the closure of non-essential businesses throughout the country until...
Tuesday, March 23, 2021
Seppic sets up in North AmericaSubscribers only
Seppic, an Air Liquide Healthcare company, which develops, produces and distributes a wide range of specialty ingredients for health and beauty, annou...
Monday, March 22, 2021
Garnier receives Cruelty Free certificationSubscribers only
The number one brand in the L’Oréal stable has just been approved by Cruelty Free International. Garnier is allowed to apply the Leaping Bunny logo on...
Wednesday, March 17, 2021
Prestige performance in 2020: time to take stock
How did the prestige cosmetics sector fare in 2020? Has the Covid-19 also put a strain on this beauty segment? To answer these questions, Mathilde Lio...
Tuesday, March 16, 2021
Unilever revises the codes of normality
What is normal? If this question has the power to animate any social gathering, Unilever is taking a back seat. The group, committed to a “positive” a...
Wednesday, March 10, 2021
Cosmetics market 2020: Kantar World Panel takes stock
For the fourth consecutive year, Anaïs Dupuy, Business Development Manager for Kantar World Panel, gives the figures for the French beauty market. The...
Wednesday, March 10, 2021
What's new on the Japanese planet?Subscribers only
With consumers educated in cosmetics for a very long time, Japan is a trendsetter. The forecasting agency Global Data, in collaboration with in-cosmet...
Previous page
Next page