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When the shop reinvents itself
To encourage consumers to go out of their way to buy cosmetics, it’s no longer enough to display products. The general public wants to have experiences. To help brands rethink their sales areas, Mintel, a forward-looking consultancy, has come up with a number of ideas.
Retail: the major trends in 2025
In the world of commerce (cosmetics and others), competition is fierce. To get customers to push open the door of a shop, it is important to listen to their expectations. That’s why online polling firm Attest has drawn up a list of the major trends that will shake up retailing in 2025.
Trends that will shape retailing in 2025
Commerce, like many other sectors, must adapt to new consumer demands. To help brands rethink the way they sell their products, the VML foresight agency has published its Tomorrow’s Commerce report. This report contains valuable lessons for all manufacturers, including those in the beauty sector.
What will the store of 2025 look like?
Although digital commerce is booming, physical stores remain essential locations for cosmetics brands. However, consumers are demanding unique experiences. In a recent article, trends consultancy Nelly Rodi imagined how physical distribution might reinvent itself in 2025.
Yves Rocher: the most attractive beauty brand according to the French
Every year, Bonial (a company that helps consumers hunt for bargains) works with the Ipsos polling institute to produce a barometer of the commercial attractiveness of major retail chains. Yves Rocher tops the podium in the hygiene/beauty category.
Tuesday, August 24, 2021
L'Oréal delves into the study of menstrual cycles
The L’Oréal group has announced a partnership with the mobile application Clue, dedicated to the analysis of female cycles. The objective of this part...
Wednesday, July 21, 2021
Gattefossé obtains the ERI 360° label for three of its ingredients
ERI 360° (Eco Responsible Ingredient), a label created by professionals of the cosmetic industry, has just certified three active ingredients manufact...
Wednesday, July 21, 2021
Arcade Beauty launches its first eco-refill in PE
In cosmetics, the era of disposable packaging is over. Most brands are starting to offer refill systems. The Arcade Beauty group has just produced its...
Monday, July 12, 2021
Firmenich joins the UEBT
Firmenich, which specializes in perfumes, has become a member of the Union for Ethical BioTrade (UEBT), which promotes ethical and sustainable sourcin...
Wednesday, July 7, 2021
Seppic partners with UEBT for more sustainable cosmetic sourcing
Seppic, a member of the UEBT (Union for Ethical BioTrade) since 2008, has decided to go further in its eco-responsible commitment. The group, through ...
Tuesday, June 29, 2021
Arcade Beauty joins the Convention des Entreprises pour le Climat (CEC)
Arcade Beauty, a French cosmetics sampling specialist, has announced that it is joining the Corporate Climate Convention. The CEC has recruited 150 co...
Tuesday, June 29, 2021
Unilever kicks into high gear on refill
After successful trials in Mexico and Australia, Unilever is converting UK consumers to the in-store refill system. An eco-responsible alternative tha...
Wednesday, June 23, 2021
Léa Nature is heading for bulk sales
All cosmetics professionals are making the transition to bulk sales. This is the case of the Léa Nature group, which is experimenting with a shower ge...
Wednesday, June 16, 2021
Dove starts forest restoration
Unilever’s flagship brand has just announced an 8.5 million euro forest restoration project. Dove, in partnership with the NGO Conservation Internatio...
Wednesday, June 9, 2021
Clear Formula: the new service from Beautylitic
Beautylitic, the BtoB SaaS platform for cosmetics analysis and data analytics, is launching Clear Formula, a service specifically designed for e-comme...
Wednesday, June 2, 2021
United States: the mask market is booming
Government restrictions on Covid-19 are easing in the United States. Soon, wearing a mask outdoors will no longer be mandatory. Will this return to a ...
Tuesday, June 1, 2021
Brand Footprint ranking: cosmetic brands stand out!
For the ninth year in a row, Kantar is conducting the Brand Footprint study to track the performance of major consumer brands across all sectors on an...
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