
In these times of capricious weather, we can be seduced by their power which does not pass by the sun! They have their followers who remain faithful to them. This is why, without evolving, they remain stable. The innovations of 2021 concern above all the galenic formulas (the foam texture is gaining ground) and the more natural and planet-friendly formulas, with notably certified organic DHA.
Tinted mousse is the big winner
This summer, it can be found in all the specialist brands, such as St.Tropez, Vita Liberata, BronzâExpress, He-Shi or, the latest, Isle of Paradise. The foam dries quickly, is easy to spread, is a playful galenic ideal when you are new to self-tanning and when it is tinted (which is the case for most of them), you can immediately see which areas of the body have been forgotten.
St.Tropez created a kit in collaboration with Ashley Graham that combines a subtle tinted mousse and an applicator glove for an even faster application (Self Tan Kit Ultimate Glow Bronzing Mousse CrĂšme FouettĂ©e, 200 ml & Applicator Glove, âŹ49). It contains self-tanning and moisturizing ingredients (hyaluronic acid, provitamin B5, glycerin, rose hip oilâŠ) plus caramel to immediately boost skin tone. The effect lasts one week and gradually fades.

Vita Liberata offers Invisi Foaming Tan Water (200 ml, âŹ28.45), with Ecocert-certified encapsulated DHA that continues to release for 72 hours and three tan intensities (Light, Medium, Dark).
Hawaiian Tropic is launching its first self-tanners in 2021 and has chosen a mousse texture and an intoxicating tropical fragrance for this purpose (Bronzage sans soleil Mousse autobronzante, 200 ml, âŹ13.20, two shades: Light/Medium or Dark).
BronzâExpress (Tinted Self-Tanning Mousse, 150 ml, âŹ36) and He-Shi (Gold Foaming Tinted Mousse, 150 ml, âŹ29.99) are also making tinted mousse their star texture in 2021.

A really good idea: self-tanning beautifiers
A new English brand is making its appearance at Sephora: Isle of Paradise, which is also launching a mousse (Glow Clear Self-Tanning Mousse 200 ml, âŹ27, three intensities), as well as self-tanning waters in the form of mists (Hello Golden Glow, Eau Auto-Bronzante, 200 ml, âŹ26, three intensities). All products are enriched with vegetable oils of coconut, chia seeds and avocado. Innovative, they include ingenious peach-colored correctors that illuminate the complexion as a bonus, a really good idea because self-tanners, if they warm up the complexion, do not beautify the skin texture, often highlighting skin defects (especially blackheads or dilated pores). Second smart point: all formulas are zero transfer. Another self-tanner that gives an instant glow at Nu Skin (Sunright Insta Glow, Tinted Self-Tanning Gel, 125 ml, âŹ37.30).

Face and body formulas are becoming more common
And weâre not going to complain because they make it easier to do! This is the case with He-Shiâs Face & Body Tanning Gel (150 ml, âŹ23.99), or the new product from Vita Liberata, the clean beauty brand of self-tanners: Heavenly Elixir, Face and Body Tinted Tanning Elixir (200 ml, âŹ37.50), with a delicious cocoa scent, which combines encapsulated and certified DHA and organic moisturizing ingredients (coffee butter, ginkgo biloba, aloe veraâŠ), for an even and luminous tan up to 10 days.
My name is bronze, James Bronze!
To counteract the diabolical plans of Dr. No Sun, we can rely on He-Shi and its Ultra-Dark Express Liquid Tan (150 ml, âŹ26.99), the most intense tan of the English brand (it contains 14% natural DHA), to be used with its Velvet Applicator Glove (âŹ7.50).

Another choice: the new progressive self-tanners (the favorites of fair skin) in organic version at Lavera (Organic Self-Tanning Lotion, 150 ml, âŹ15; Organic Self-Tanning Face Cream, 50 ml, âŹ12), or with a tan-enhancing peptide for Dr. Pierre Ricaud (Self-Tanning Smoothing Care Face, 40 ml, 20 âŹ; Self-Tanning Velvety Body Milk, 125 ml, âŹ22). In the same vein, letâs mention the Actif CosmĂ©tique OligoâBronz by Aroma-Zone (10 ml, âŹ3.50), a brown seaweed derivative complexed with trace elements that stimulates melanin synthesis and can be coupled with DHA in âhomeâ care products for a more intense coloring effect on the skin. My heart swings between real and fake tanning! But when the two are combined, the tan is often much more harmonious!
Tonight we go on vacation!
This is the tempting program of Garancia and its Bal MasquĂ© des Sorciers Self-Tanning De-Stressing Night Mask (50 ml, âŹ22), a formula based on plankton, which acts on cortisol (in-vitro test) and allows to wake up, as if returning from vacation, with relaxed features and a sunny face! Finally, you can sleep peacefully thanks to its anti transfer formula. The brand also offers an original creamy mousse for the body (FĂ©e Moi Dorer, Moisturizing Self-Tanning Body Mousse, 200 ml, âŹ19.99), with vegetable DHA boosted by vegetable sugars and Jojoba esters.
Finally, Yon-Kaâs Self-Tanning Milk (150 ml, âŹ36) is formulated as a true moisturizer and protector (vegetable glycerin, smoothing fruit extracts, shea butter, cereal germ and rice oilâŠ) that gradually dresses the skin in a superb tan.

More natural formulas and eco-friendly packs
This is the case with Clarinsâ new range called Self Tan (Self Tanning Melting Milk for Face and Body, 150 ml, âŹ28; Self Tanning Express Gel for Face and Body, 150 ml, âŹ28. The brand has 40 years of self-tanning expertise under its belt! The formulas include two self-tanning ingredients that are 100% natural, obtained through biotechnology and respectful of the planet (DHA and Erythrulose), combined with moisturizing ingredients (fig and aloe vera). Easy to apply, the textures are greedy and sensory as desired. The tubes are made of recycled plastic and Clarins supports âPlastic Odysseyâ which fights against marine plastic pollution for the next 5 years. Clarinsâ famous self-tanning drops can be mixed with face or body care products for a customized tan (Addition ConcentrĂ© Eclat Visage, 15 ml, âŹ28 ; Addition ConcentrĂ© Eclat Corps, 30 ml, âŹ39), have been emulated, since they can now be found at Isle of Paradise in the 2021 version, i.e., they can be used from head to toe (Self Tanning Drops, self-tanning drops for face and body, Light, Medium or Dark, 30 ml, âŹ25).












