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When the shop reinvents itself
To encourage consumers to go out of their way to buy cosmetics, it’s no longer enough to display products. The general public wants to have experiences. To help brands rethink their sales areas, Mintel, a forward-looking consultancy, has come up with a number of ideas.
Retail: the major trends in 2025
In the world of commerce (cosmetics and others), competition is fierce. To get customers to push open the door of a shop, it is important to listen to their expectations. That’s why online polling firm Attest has drawn up a list of the major trends that will shake up retailing in 2025.
Trends that will shape retailing in 2025
Commerce, like many other sectors, must adapt to new consumer demands. To help brands rethink the way they sell their products, the VML foresight agency has published its Tomorrow’s Commerce report. This report contains valuable lessons for all manufacturers, including those in the beauty sector.
What will the store of 2025 look like?
Although digital commerce is booming, physical stores remain essential locations for cosmetics brands. However, consumers are demanding unique experiences. In a recent article, trends consultancy Nelly Rodi imagined how physical distribution might reinvent itself in 2025.
Yves Rocher: the most attractive beauty brand according to the French
Every year, Bonial (a company that helps consumers hunt for bargains) works with the Ipsos polling institute to produce a barometer of the commercial attractiveness of major retail chains. Yves Rocher tops the podium in the hygiene/beauty category.
Wednesday, March 18, 2015
79% of French people affected by hair loss
A study conducted by Ifop and Norgil, a network of hair expert institutes, reveals that in 25 years, the proportion of French people affected by hair ...
Tuesday, March 17, 2015
The Spanish Cosmetics and Perfume market
Spain is the 5th European market of Cosmetics, Hygiene and Pharmacy, and the 4th client of France (more than 692 millions € sales) with a consumption ...
Monday, March 16, 2015
Will the long-lasting claim be the key differentiator for bodycare products?
Long-lasting goes hand in hand with protection in bodycare – protection from dry skin as well as protection against the elements - and cosmetic brands...
Thursday, March 12, 2015
€5 billion and 50,000 jobs: the cost of counterfeit cosmetics
According to a report by OHIM (the EU agency entrusted with the registration of Community trade-marks and designs), nearly €5 billion and 50,000 jobs ...
Tuesday, March 3, 2015
Conventional vs Organic cosmetics: which distribution channel for which product?
CosmeticOBS carried out a survey of its Internet users on organic cosmetics* in January 2015. Which distribution channels do consumers favour when buy...
Monday, March 2, 2015
In short - Unilever to acquire REN Skincare
The Dutch food and cosmetics group Unilever announced this monday that it has signed an agreement to acquire REN Skincare, the British skincare brand.
Thursday, February 12, 2015
The french selective perfume market is withstanding the economic crisis
While consumption has slowed in 2014, selective perfumery is holding ground with 2.9 billion euros of sales revenue. The NPD announced -0.6% value alt...
Wednesday, February 11, 2015
Men’s grooming attitudes extend into body hair
Men’s body grooming and hair removal habits are changing and could be a lucrative revenue source for cosmetic brands. An analysis by Mintel Beauty Tea...
Thursday, February 5, 2015
More truly natural products strengthens the natural cosmetic market
While products formulated with a high proportion of synthetic ingredients dominate the global natural personal care market, accounting for nearly 75% ...
Tuesday, February 3, 2015
Eye make-up will continue to favour neutral colours
Eye make-up brands will continue to favour neutral colours but there is space for bolder colours as new digital tools enable consumers to experiment w...
Monday, February 2, 2015
Seoul, the new Beauty Capital
South Korea is now more than ever the centre of attention in the world of cosmetics. As its cosmetics exports last year jumped more than 50 percent to...
Thursday, January 29, 2015
2014: a market maintained in Beauty!
The NPD Group, market research specialist, has unveiled the balance sheet and sales figures for beauty in France for the year 2014. Conclusion: The be...
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