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When the shop reinvents itself
To encourage consumers to go out of their way to buy cosmetics, it’s no longer enough to display products. The general public wants to have experiences. To help brands rethink their sales areas, Mintel, a forward-looking consultancy, has come up with a number of ideas.
Retail: the major trends in 2025
In the world of commerce (cosmetics and others), competition is fierce. To get customers to push open the door of a shop, it is important to listen to their expectations. That’s why online polling firm Attest has drawn up a list of the major trends that will shake up retailing in 2025.
Trends that will shape retailing in 2025
Commerce, like many other sectors, must adapt to new consumer demands. To help brands rethink the way they sell their products, the VML foresight agency has published its Tomorrow’s Commerce report. This report contains valuable lessons for all manufacturers, including those in the beauty sector.
What will the store of 2025 look like?
Although digital commerce is booming, physical stores remain essential locations for cosmetics brands. However, consumers are demanding unique experiences. In a recent article, trends consultancy Nelly Rodi imagined how physical distribution might reinvent itself in 2025.
Yves Rocher: the most attractive beauty brand according to the French
Every year, Bonial (a company that helps consumers hunt for bargains) works with the Ipsos polling institute to produce a barometer of the commercial attractiveness of major retail chains. Yves Rocher tops the podium in the hygiene/beauty category.
Wednesday, September 16, 2015
The lip care routine becomes a bit more complicated
Lip care is becoming more sophisticated and goes far beyond lip balm and the impressive sales growth of this cosmetic segment creates an opportunity t...
Tuesday, September 15, 2015
The cosmetics market in Egypt
New publication in the framework of the partnership between L'Observatoire des Cosmétiques and Business France (national public operator serving the...
Tuesday, September 15, 2015
10 things you didn’t know about the global salon hair care market
A recent study from Kline confirms that the global market for professional hair care products is growing steadily at almost 3%. Agnieszka Saintemarie,...
Thursday, September 3, 2015
Top three drivers of the natural cosmetic market according to Kline
The dynamics of the natural personal care market are impressive, attracting more and more players that want to profit from the lucrative opportunities...
Thursday, August 27, 2015
Hair perfume will drive occasion usage in both fragrance and haircare
Hair perfumes are emerging as a new scented format with appeal to both fragrance and haircare users, but positioning the product as haircare fragrance...
Tuesday, August 25, 2015
The Halal market: a whitepaper by Euromonitor
Euromonitor International launched earlier this month a new whitepaper on ‘Doing Business in the Halal Market: Products, Trends and Growth Opportuniti...
Thursday, August 13, 2015
Men’s grooming routines extend to their eyebrows
As men are paying more attention to their appearance, they are more interested in cosmetic products and services to help them achieve nicely shaped, t...
Thursday, July 30, 2015
Anti-pollution claims are growing in haircare
With many consumers worried about how pollution affects them, manufacturers are developing new beauty solutions. An analysis by Emmanuelle Bouvier (Mi...
Tuesday, July 28, 2015
The cosmetics and perfumes market in South Korea
Continuation of publications in the framework of the partnership between L'Observatoire des Cosmétiques and Business France (national public operator ...
Tuesday, July 21, 2015
Will the Iran nuclear deal benefit the Beauty/Fragrance industry?
Following the agreement on Tehran's nuclear programme, Euromonitor International sent to CosmeticOBS-L'Observatoire des Cosmétiques an insight from Ni...
Thursday, July 16, 2015
New study claims beards are a breeding ground for bacteria
Two research studies have found that beards can contain many bacteria, with some sources claiming it exceeds the average toilet seat; skincare brands ...
Thursday, July 2, 2015
The cosmetics market in the United States
Continuation of publications in the framework of the partnership between L'Observatoire des Cosmétiques and Business France (National public operator ...
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