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When the shop reinvents itself
To encourage consumers to go out of their way to buy cosmetics, it’s no longer enough to display products. The general public wants to have experiences. To help brands rethink their sales areas, Mintel, a forward-looking consultancy, has come up with a number of ideas.
Retail: the major trends in 2025
In the world of commerce (cosmetics and others), competition is fierce. To get customers to push open the door of a shop, it is important to listen to their expectations. That’s why online polling firm Attest has drawn up a list of the major trends that will shake up retailing in 2025.
Trends that will shape retailing in 2025
Commerce, like many other sectors, must adapt to new consumer demands. To help brands rethink the way they sell their products, the VML foresight agency has published its Tomorrow’s Commerce report. This report contains valuable lessons for all manufacturers, including those in the beauty sector.
What will the store of 2025 look like?
Although digital commerce is booming, physical stores remain essential locations for cosmetics brands. However, consumers are demanding unique experiences. In a recent article, trends consultancy Nelly Rodi imagined how physical distribution might reinvent itself in 2025.
Yves Rocher: the most attractive beauty brand according to the French
Every year, Bonial (a company that helps consumers hunt for bargains) works with the Ipsos polling institute to produce a barometer of the commercial attractiveness of major retail chains. Yves Rocher tops the podium in the hygiene/beauty category.
Wednesday, March 3, 2021
The anti-pollution care market in India
The skin is subject to several stress factors that contribute to its alteration. Pollution, UV, blue light, so many elements that attack the epidermis...
Tuesday, March 2, 2021
The five beauty trends according to Cosmetics Inspiration & Creation
All analysts and forecasting agencies agree that the year 2020 has reshuffled the trend maps of the beauty industry. The health crisis has considerabl...
Wednesday, February 24, 2021
The (good) prospects of the world market for organic cosmetics
Organic cosmetics are getting increasingly popular, compelling even most celebrated brands to expand their product lines. Future Market Insights, a ma...
Tuesday, February 23, 2021
Cosmetic trends: what's happening in Asia?
As a pioneering continent in the field of cosmetic products, Asia is often a few steps ahead of cosmetic trends. Florence Bernardin, founder of the As...
Wednesday, February 10, 2021
How to sell your cosmetic products in Ivory Coast?
Côte d’Ivoire is one of the most attractive areas in Africa for French cosmetic brands. This is why Business France has dedicated a webinar, broadcast...
Tuesday, February 9, 2021
Cosmetic trends 2021: what does Mintel forecast?
The health crisis induced by Covid-19 has had the effect of a real upheaval on our lifestyles and our consumption habits. So, where are we in 2021 ? T...
Wednesday, February 3, 2021
Cosmetic export in Nigeria
With the health crisis, Business France has set up a series of webinars, broadcast during the E-Cosmetic 360 trade show, to help French cosmetics comp...
Monday, February 1, 2021
Beautylitic Starter: the complete analysis of a cosmetic formulation in 1 click
Since 2018, the SaaS Beautylitic platform offers the analysis of the composition of entire portfolios of cosmetic products with regard to several crit...
Wednesday, January 27, 2021
Cosmetic export to the Czech Republic
As part of its Relance Export Tour, a project aimed at helping cosmetics professionals boost their cash flow by conquering foreign markets, Business F...
Wednesday, January 13, 2021
Cosmetic export: Romania and its subtleties
Business France helps French companies to set up abroad. On the occasion of the E-Cosmetic 360 virtual trade show, this organization gave a series of ...
Wednesday, January 6, 2021
How to sell cosmetics in Indonesia?
The Covid-19 pandemic has weakened all industries, including cosmetics. To stop the bleeding, Business France has imagined the Relaunch Export Tour. I...
Monday, January 4, 2021
The new face of retail distribution
With two mandatory shutdown periods, retail sales, including cosmetics, have been disrupted by Covid-19. What will be the stakes of tomorrow for this ...
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