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Trends:Market

When the shop reinvents itselfSubscribers only

To encourage consumers to go out of their way to buy cosmetics, it’s no longer enough to display products. The general public wants to have experiences. To help brands rethink their sales areas, Mintel, a forward-looking consultancy, has come up with a number of ideas.

Retail: the major trends in 2025Subscribers only

In the world of commerce (cosmetics and others), competition is fierce. To get customers to push open the door of a shop, it is important to listen to their expectations. That’s why online polling firm Attest has drawn up a list of the major trends that will shake up retailing in 2025.

Trends that will shape retailing in 2025Subscribers only

Commerce, like many other sectors, must adapt to new consumer demands. To help brands rethink the way they sell their products, the VML foresight agency has published its Tomorrow’s Commerce report. This report contains valuable lessons for all manufacturers, including those in the beauty sector.

What will the store of 2025 look like?Subscribers only

Although digital commerce is booming, physical stores remain essential locations for cosmetics brands. However, consumers are demanding unique experiences. In a recent article, trends consultancy Nelly Rodi imagined how physical distribution might reinvent itself in 2025.

Yves Rocher: the most attractive beauty brand according to the FrenchSubscribers only

Every year, Bonial (a company that helps consumers hunt for bargains) works with the Ipsos polling institute to produce a barometer of the commercial attractiveness of major retail chains. Yves Rocher tops the podium in the hygiene/beauty category.
Thursday, June 23, 2022
The ABC's of cosmetic exports to TurkeySubscribers only
Business’ Team France Export supports French manufacturers in their internationalization projects. And to help cosmetic brands refine their export str...
Wednesday, June 22, 2022
Has the era of male beauty begun?Subscribers only
Long shunned by these men, cosmetics are now making their way into their daily lives. At least that’s what the online skincare booking platform Treatw...
Tuesday, June 14, 2022
Sun and tanning: what are the questions most asked by Internet users?Subscribers only
As summer approaches, consumers around the world are preparing to seek (or flee!) the sun. And this prospect raises some questions for them. Tajmeeli*...
Tuesday, June 14, 2022
Hair care: what do American women need?Subscribers only
Women, in general, pay special attention to their hair. The Benchmark Company survey firm wanted to know more about the routines of American women. To...
Tuesday, June 14, 2022
Establishing a cosmetic brand in EgyptSubscribers only
For all French cosmetic companies wishing to develop their activity in the Middle East, Egypt is a must. With its 101 million inhabitants, it is the m...
Thursday, June 9, 2022
Kantar Footprint 2022: What are consumers' favorite brands?Subscribers only
For the past ten years, Kantar (a forecasting agency) has been compiling a list of the consumer brands most appreciated by consumers. This ranking hig...
Wednesday, June 8, 2022
How do the British consume cosmetics?Subscribers only
Attest, an online survey platform, has scrutinized the “beauty” habits of the British. To do so, the company analyzed the behavior of 1000 inhabitants...
Wednesday, June 8, 2022
Prestige beauty in strong shape in the UKSubscribers only
According to The NPD Group, UK Prestige beauty sales are growing at double-digit rates in the first quarter of 2022. This performance is driven by a r...
Tuesday, June 7, 2022
Pregnancy: what are the "cosmetic" expectations of French women?Subscribers only
Pregnancy is a special time in a woman’s life. And many of them are all the more careful about the products they use during these nine months. But wha...
Tuesday, June 7, 2022
Export: preparing for the Danish marketSubscribers only
The cosmetics sector in Denmark is dynamic and mature. In 2020, it had a turnover of 1.3 billion euros. Danes have a high purchasing power and spend a...
Wednesday, June 1, 2022
What is beauty for the French?Subscribers only
If cosmetic products are part of French people’s daily lives, what is their relationship with beauty in the broadest sense? To answer this question, K...
Wednesday, June 1, 2022
Distribution in the age of social networksSubscribers only
Instagram, TikToK, Facebook… so many platforms on which many individuals spend hours. In addition to having access to editorial, photographic or video...
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