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When the shop reinvents itself
To encourage consumers to go out of their way to buy cosmetics, it’s no longer enough to display products. The general public wants to have experiences. To help brands rethink their sales areas, Mintel, a forward-looking consultancy, has come up with a number of ideas.
Retail: the major trends in 2025
In the world of commerce (cosmetics and others), competition is fierce. To get customers to push open the door of a shop, it is important to listen to their expectations. That’s why online polling firm Attest has drawn up a list of the major trends that will shake up retailing in 2025.
Trends that will shape retailing in 2025
Commerce, like many other sectors, must adapt to new consumer demands. To help brands rethink the way they sell their products, the VML foresight agency has published its Tomorrow’s Commerce report. This report contains valuable lessons for all manufacturers, including those in the beauty sector.
What will the store of 2025 look like?
Although digital commerce is booming, physical stores remain essential locations for cosmetics brands. However, consumers are demanding unique experiences. In a recent article, trends consultancy Nelly Rodi imagined how physical distribution might reinvent itself in 2025.
Yves Rocher: the most attractive beauty brand according to the French
Every year, Bonial (a company that helps consumers hunt for bargains) works with the Ipsos polling institute to produce a barometer of the commercial attractiveness of major retail chains. Yves Rocher tops the podium in the hygiene/beauty category.
Monday, December 5, 2022
Perfumes: the five key ingredients of the moment
Perfume, like other cosmetics, is not immune to trends. Depending on the year, consumers prefer certain ingredients. Trendalytics, a trend forecasting...
Wednesday, November 30, 2022
Export: understanding Northeast Asia
In order to help all French cosmetic companies to expand internationally, Business France has just published a brochure that brings together some elem...
Wednesday, November 30, 2022
What you should not miss at Cosmoprof Asia
Cosmoprof trade shows gather each time several thousands of exhibitors. To allow visitors not to miss anything, the Beautystreams forecasting agency r...
Tuesday, November 15, 2022
Beauty Made in France: weaknesses and opportunities
In the current economic context, the case for “Made in France” is increasingly strong. However, the consumption of “Made in France” products remains a...
Monday, October 24, 2022
The 2022 health check of the French cosmetics industry by Emmanuel Guichard (FEBEA)
How is the cosmetics industry doing in 2022? This is the question that Emmanuel Guichard, the General Delegate of the FEBEA, tried to answer in his op...
Wednesday, October 19, 2022
How do the British consume beauty?
On the occasion of the Beauty Trends & Innovations Conference held in London on September 28, 2022, Tania Page, Director at Harris Interactive, pr...
Wednesday, October 19, 2022
Understanding the consumer's changes
Who will be the beauty addicts of tomorrow? Social transformations are rapid and industry professionals must keep an eye on these changes. During the ...
Tuesday, October 11, 2022
15th ADEME-Greenflex barometer: when responsible rhymes with desirable
This study conducted by ADEME and Greenflex provides information on the consumption habits of the French. In these troubled times, citizens are keen t...
Wednesday, October 5, 2022
Consuming in a time of inflation
In the consumer family, I ask for the “bargain hunter”. While the economic crisis is hitting hard, a part of the general public wants to preserve its ...
Tuesday, October 4, 2022
Fragrance sales back to pre-Covid levels
According to a report by The NPD Group, sales of premium juices in France rose by 20% in the first eight months of the year, between January and Augus...
Friday, September 30, 2022
French people and physical distribution
E-commerce, shopping on social networks… the retail sector is reinventing itself. But how is the physical distribution in France? Are consumers abando...
Wednesday, September 28, 2022
Back to the roots: a beauty trend to come, according to Peclers
Like every year, the forecasting agency Peclers publishes its future beauty trend books. On the occasion of a conference organized on September 22, 20...
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