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When the shop reinvents itself
To encourage consumers to go out of their way to buy cosmetics, it’s no longer enough to display products. The general public wants to have experiences. To help brands rethink their sales areas, Mintel, a forward-looking consultancy, has come up with a number of ideas.
Retail: the major trends in 2025
In the world of commerce (cosmetics and others), competition is fierce. To get customers to push open the door of a shop, it is important to listen to their expectations. That’s why online polling firm Attest has drawn up a list of the major trends that will shake up retailing in 2025.
Trends that will shape retailing in 2025
Commerce, like many other sectors, must adapt to new consumer demands. To help brands rethink the way they sell their products, the VML foresight agency has published its Tomorrow’s Commerce report. This report contains valuable lessons for all manufacturers, including those in the beauty sector.
What will the store of 2025 look like?
Although digital commerce is booming, physical stores remain essential locations for cosmetics brands. However, consumers are demanding unique experiences. In a recent article, trends consultancy Nelly Rodi imagined how physical distribution might reinvent itself in 2025.
Yves Rocher: the most attractive beauty brand according to the French
Every year, Bonial (a company that helps consumers hunt for bargains) works with the Ipsos polling institute to produce a barometer of the commercial attractiveness of major retail chains. Yves Rocher tops the podium in the hygiene/beauty category.
Tuesday, October 15, 2013
US & UK consumers put their money where their lips are
The NPD Group, Inc., reports sales of cosmetic lip products grew in the US and UK between September 2012 and August 2013, while sales were soft elsewh...
Monday, October 14, 2013
Cosmetics for men: a focus on six new rituals of beauty
Revitalizing toners, anti-aging cares, energizing creams, BB creams, PEC contour gels, hand creams … the rituals of beauty for men change, thanks to p...
Friday, September 20, 2013
The cosmetics market in France, analyzed by Euromonitor
Euromonitor International has just released its overall report on the latest trends and the development of the beauty and personal-care market in Fran...
Wednesday, September 11, 2013
Two missteps can endanger brands
There are two strategic steps that have year after year proven to help brands outperform their competitors. It cannot be all that difficult to remembe...
Wednesday, September 11, 2013
Cosmetic short news: L'Oreal buys Nickel
Latest cosmetics news in brief: L'Oreal buys Nickel - Triman postponed for a year - Deadline extended for comments of the SCCS Opinions on nanos - Rev...
Thursday, September 5, 2013
Standard or Luxury? Brand perceptions around the world
As consumer products expand their global boundaries, it is important to track how luxury brands are perceived across different regions and markets, sp...
Tuesday, September 3, 2013
Retailers often underutilize customer data
According to a recent study by A.T. Kearney, there are many underutilized sources of customer data and retailers should increase their investment in t...
Thursday, August 22, 2013
France: the perfume feels the crisis, facial care still the market leader
After the market research firm Canadean, the shoppers cutting back on expenses, currently more inclined to save than to indulge themselves, has an imp...
Tuesday, August 13, 2013
Organic cosmetics market (2012-2018)
This market study by Transparency Market Research (TMR) is now available on-line. It deals with the entire world, including North America, Europe, Asi...
Tuesday, August 6, 2013
Cosmetic short news: Revlon acquires The Colomer Group
Latest cosmetics news in brief: Revlon acquires The Colomer Group - New Board of Directors, in Cosmebio - Pierre Fabre passing away - REACH: a reminde...
Tuesday, August 6, 2013
Selective beauty: the French women's dazzling eyes
The NPD Group provides market information and advisory services; it has released the results from the sales of the selective beauty of the first half ...
Thursday, August 1, 2013
Vive la différence ? Professional Beauty in France (Kline)
La belle France, a country with a strong aesthetic tradition, widely admired for its taste in style, luxury, and beauty, and where those with an eye f...
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